Trip Characteristics - All Regions


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bulletTrip Characteristics (business and pleasure travelers)
bulletTravel pattern of motorists by region in which they were surveyed
bulletYear Round (Seasons Combined)
bulletTravel pattern of motorists by destination travel region
bulletYear Round (Seasons Combined)
bulletActivities - outdoor recreation, sporting events, cultural, etc.
bulletYear Round (Seasons Combined)

 

Travel pattern of motorists by region in which they were surveyed - Year Round (Seasons Combined) [Top Of Page]

Onsite Interview; Question 2

The table below shows the proportion of travel patterns within a region.  For example, out of all the different types of travelers surveyed in region 7, the highest proportion surveyed consisted of Resident Inter-Region travelers (36%) - residents traveling between regions. 

Proportion of motorists surveyed within a travel region across travel patterns
(n = 9320)
Survey Region Name % Of Travel Pattern Within Survey Region
Resident Within Region Resident Inter-Region Non-resident Visit Non-resident Pass Through Resident Pass Through Total
North  (1)     11% 2% 23% 57% 7% 100%
North Central (2) 32% 25% 23% 11% 9% 100%
Southwestern (3) 18% 17% 22% 34% 10% 100%
South Central (4) 16% 19% 16% 22% 26% 100%
Southeastern (5) 7% 15% 22% 40% 16% 100%
Eastern (6) 18% 11% 23% 35% 13% 100%
Central (7) 22% 36% 27% 11% 5% 100%
Percents are calculated across rows (from left to right) for each survey region.  This shows the proportion of motorists surveyed within a travel region across travel patterns.

 

Of all business and pleasure Resident Inter-Region travelers (motorists traveling between regions), the largest proportion (31%) were surveyed in Southeastern Region 5, while the smallest proportion of these kind of travelers were surveyed in Region 6.  

For business and pleasure Non-resident Pass Through travelers, the greatest proportion were surveyed in Region 1.  This means that out of all the regions for this category, Region 1 has the largest proportion of travelers who are passing through the area.  At least some of these pass through travelers represent a potential market.  Others are on their way to more attractive destinations outside of Idaho like Yellowstone NP, Glacier NP, and larger cities (Seattle, Spokane, Salt Lake City, Missoula, etc.).

Proportion of motorists within each travel pattern across travel region in which they were surveyed
(n = 9320)
Survey Region Name

% Of Travel Pattern Across Survey Region

Resident Within Region Resident Inter-Region Non-resident Visit Non-resident Pass Through Resident Pass Through
North  (1)     21% 5% 28% 40% 17%
North Central (2) 14% 10% 6% 2% 5%
Southwestern (3) 30% 29% 23% 20% 19%
South Central (4) 7% 9% 5% 4% 14%
Southeastern (5) 14% 31% 28% 30% 38%
Eastern (6) 6% 4% 5% 4% 5%
Central (7) 8% 14% 7% 1% 2%
Total 100% 100% 100% 100% 100%
Percents are calculated within columns (from top to bottom) for each survey region.  This shows the proportion of each travel pattern across travel regions in which motorists were surveyed.

 

 

Travel pattern of motorists by destination travel region - Winter [Top Of Page]

Onsite Interview; Question 2

The table below shows the proportion of motorists going to a destination travel region based on their travel patterns.  For example, out of all the different types of travelers going to Regions 1, 5, 6, and 7, the highest proportion going there were Non-resident Visit (non-residents traveling with Idaho as their destination).  Out of all the travelers going to Region 4, 48% were Resident Inter-Region travelers (Idaho residents living outside of region 4).

 

Of all business and pleasure Non-resident Visit travelers (motorists residing outside of Idaho who have a particular travel region as their destination), the largest proportion (29%) were traveling to Region 1, while the smallest proportion of these kinds of travelers (5%) were going to Region 4.

 

 

Activities of business and pleasure travelers with Idaho as their destination  - Combined Seasons [Top Of Page]

Onsite Interview; Question 3

The table below shows the proportion of activities reported by business and pleasure travelers recreating in particular travel regions in Idaho.  In Region 7, for example, out of all the travelers going to the region most were participating in outdoor recreation (43%) followed by general leisure (19%) and visiting friends and relatives (17%).  The fewest people traveled to Region 7 for shopping, learning and education, or going to a second home (1% or less).  In comparison to Region 7, the greatest proportion of travelers going to Region 4 were visiting friends and relatives (54%).  Most travelers go to Region 7 for outdoor recreation while most travelers go to Region 4 to visit friends and relatives.

Regional Comparison:  Activities of business an pleasure travelers with Idaho as their destination (n = 3535)
Activity % Within Destination Travel Region
Region 1 Region 2 Region 3 Region 4 Region 5 Region 6 Region 7
Organized sports events 1% 4% 3% 4% 3% 6% 1%
Outdoor recreation activity 15% 28% 21% 17% 15% 20% 43%
Community-based entertainment 2% 3% 2% 1% 4% 1% 3%
Community-based recreation 6% 2% 1% 4% 5% 2% 3%
Cultural pursuits 1% 1% 4% <1% 3% 1% 2%
Driving for pleasure to access outdoor recreation 9% 8% 9% 8% 9% 8% 9%
Learning & education 2% <1% 3% <1% <1% 1% <1%
General leisure 17% 9% 10% 8% 10% 13% 19%
Shopping 12% 6% 6% 3% 2% 3% 1%
Second home 2% 2% 3% 1% 1% 3% 1%
Visiting friends & relatives 33% 37% 40% 54% 48% 43% 17%
Total 101% 102% 105% 104% 105% 107% 106%
Percents are calculated down columns (from top to bottom) for each travel region destination.  This shows the distribution of activities engaged in by motorists going to a particular region in Idaho.  Percents may not equal 100 because respondents could have participated in more than one activity.

 

 
   Conducted by The Department of Resource Recreation and Tourism
(
now: Dept. of Conservation Social Sciences)

College of Natural Resources
P.O. Box 441139
Moscow, ID 83844-1139
Phone: 208-885-7911
Fax: 208-885-6226                                          
Website Funding Assistance From:
Email: rrt@uidaho.edu                                          
University of Idaho Extension