 | Number of travel parties
 | Estimated number of travel parties by season |
| Estimated number of travel parties by reason for travel |
| Estimated number of business and pleasure travel parties by travel pattern |
|
| Daily Travel Party Expenditures
| Expenditure break down (food lodging etc.) by all business and
pleasure travel parties |
| Expenditure break down by travel pattern for all business and
pleasure travel parties combined |
| Expenditure break down by resident and non-resident business and
pleasure travel parties |
|
| Destinations
| Destinations of business and pleasure travelers |
| Out-of-state destinations of business and pleasure travelers
passing through Idaho |
|
| Trip Characteristics
| Travel pattern in survey region |
| Reasons for travel in survey region |
| Travel pattern in region of destination |
| Reasons for travel of destination |
| Activities - outdoor recreation, sporting events, cultural, etc. |
| Nights in Idaho |
| First time vs. repeat visit |
| Type of lodging |
|
| Traveler Characteristics
| Income |
| Occupation |
| Gender |
| Residency |
| Internet access |
|
| Travel Party Attributes
| Party size |
| Party make-up - Percent of travel parties with children |
| Party make-up - Age Mix of parties traveling with children |
| Type of vehicle |
| Rented or owned vehicle |
|
| Trip Planning
| Travel arrangements |
| Type of travel planning |
| Desired ways to get future travel information |
| How long they planned for their trip |
| Sources of information |
|
| Lifestyle Market Segments (Also Visit Lifestyle Matrix Menu Bar)
| Proportion of lifestyle clusters/market segments |
|
| Statewide Specific Questions
| Familiarity with Idaho |
| Image of Idaho as a place to travel |
|
